VP of Marketing (Path to CMO)

$180,000 base + bonus

A rapidly growing company is hiring a hands-on VP of Marketing to drive growth across e-commerce, retail, B2B and B2C channels. You'll manage a small team with a core focus on email marketing and driving online conversions, while building organic growth and doing much of the work yourself. The company runs on Salesforce. This role has a clear path to CMO.

• Manage and develop a small marketing team
• Own e-commerce marketing and grow online revenue
• Own email marketing strategy and execution end to end
• Raise conversion rates across B2B and B2C funnels
• Create and implement marketing ideas that generate millions in new revenue
• Lead creative, organic growth initiatives across channels
• Use Salesforce data to target, track and improve campaigns
• Roll up your sleeves and execute, not just set strategy
• Must-haves

E-commerce

Email marketing

Conversion rate optimization

B2B and B2C / retail marketing

Salesforce

Nice-to-haves

Organic growth

Team leadership